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Our Ambassadors

Mahendra Bakle

Rahul Sudharshan

Karthik Rajagopal

Shannon Heng

Image of Pramod Mani

Pramod Mani

You too can become a SIGMA Ambassador or Content Creator! Read on to know more!

Ambassador Program Benefits and Incentives:

1. Exclusive Access to New Products: Provide ambassadors with early access to new SIGMA products before they are available to the general public. This allows them to try out and showcase the latest lenses, creating anticipation and excitement among their followers.
 
2. Featured Promotion on SIGMA India Platforms: Highlight ambassadors on the SIGMA India website, social media channels, and promotional materials. This exposure can help increase their visibility and credibility as photographers, attracting a larger audience and potential clients.
 
3. Product Discounts and Rewards: Offer ambassadors special discounts or rewards on SIGMA products, enabling them to expand their lens collection and enhance their photography capabilities.
 
4. Collaboration Opportunities: Provide ambassadors with opportunities to collaborate with SIGMA on special projects, campaigns, or events. This could include joint workshops, photo walks, or even participation in SIGMA-sponsored photography exhibitions or competitions.
 
5. Sponsored Travel and Experiences: Occasionally offer ambassadors sponsored travel opportunities, such as attending photography conferences, industry events, or exclusive SIGMA product launches. This not only rewards their commitment but also provides them with unique experiences and networking opportunities.
 
6. Affiliate Program and Commission: Implement an affiliate program that allows ambassadors to earn a commission for each sale generated through their referral links or unique discount codes. This incentive can motivate them to actively promote SIGMA products and increase sales.
 
7. Product Feedback and Testing: Involve content creators in the product development process by providing them with opportunities to provide feedback and suggestions, and even participate in reviewing new lenses or accessories. (Pre-launch reviews, and Impression projects)
 
8. Personalised Support and Communication: Offer personalised support and communication channels to ambassadors, providing them with a dedicated point of contact at SIGMA India for inquiries, feedback, or assistance. This demonstrates a commitment to their success and satisfaction in the program.

Content Creator Program Benefits and Incentives:

1. Product Discounts: Offer content creators exclusive discounts on SIGMA products, allowing them to enhance their photography gear at a more affordable price point.

2. Featured Promotion on SIGMA India Platforms: Provide content creators with opportunities to be featured on the SIGMA India website, social media channels, and newsletters, exposing their work to a wider audience and potentially attracting new followers.

3. Social Media Exposure: Share content creator’s photographs featuring SIGMA lenses on SIGMA India’s social media platforms, tagging and crediting them. This exposure can help increase their visibility and follower count.

4. Content Creation Challenges: Organise regular content creation challenges exclusively for content creators in the program. This can involve specific themes, techniques, or subjects, offering recognition and exposure for the best submissions.

5. Feature on SIGMA India Blog: Offer content creators the chance to be featured on the SIGMA India blog, allowing them to share their photography journey, insights, and tips, further enhancing their personal brand and credibility.

6. Product Feedback and Testing: Involve content creators in the product development process by providing them with opportunities to provide feedback and suggestions, and even participate in reviewing new lenses or accessories.

7. Personal Development and Recognition: Provide content creators with certificates, badges, or special recognition for their active participation in the program, acknowledging their contribution to the SIGMA India community and their growth as photographers.

Program Guidelines and Requirements:

Ambassador Program:

1. Minimum Instagram Followers: Interested photographers must have a minimum of 50,000 followers on their Instagram accounts.

2. High-Quality Photography: Applicants should provide evidence of their photography skills by submitting a portfolio or samples of their work that demonstrate creativity, technical proficiency, and a strong visual aesthetic.

3. Track Record of Product Promotion: Ambassadors should have a proven track record of promoting photography-related products or services, showcasing their ability to effectively endorse and create awareness about brands within their audience.

4. Successful Workshops and Photowalks: Applicants should have prior experience in conducting successful photography workshops or photo walks, demonstrating their ability to engage and educate participants effectively.

5. Commitment to SIGMA Products: Ambassadors must demonstrate a genuine interest in SIGMA products and a willingness to promote them enthusiastically to their audience. This includes showcasing SIGMA lenses in their photography and providing honest reviews and feedback.

Content Creator Program:

1. Minimum Instagram Followers: Interested photographers must have a minimum of 15,000 followers on their Instagram accounts.

2. Proficiency in Photography: Content creators should have a solid understanding of photography techniques, composition, and lighting. They should demonstrate the ability to consistently produce high-quality photographs.

3. Willingness to Promote SIGMA Products: Applicants should be willing to actively promote SIGMA products on their social media handles, including featuring SIGMA lenses in their photography, writing reviews, and sharing their positive experiences with their followers.

4. Creativity and Engagement: Content creators should exhibit a creative approach to their photography and possess the ability to engage their audience through captivating visual content and compelling captions.

5. Authenticity and Passion: It is important that content creators have a genuine passion for photography and a desire to inspire and educate others through their work. They should have a strong commitment to maintaining authenticity and integrity in their content creation.

 

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